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'Accordia' new homes advertising samples

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Brooklands Avenue : Cambridge
Client: Countryside Properties

A series of advertising campaigns for a development of over 250 highly contemporary homes in Cambridge.

Designs were commissioned for a variety of different formats including national and local newspapers, property magazines, 'adshel' bus shelters and posters for Cambridge railway station.

The various campaigns largely focused on the development's slogan of 'bringing the outside into your life'. Some emphasised this with innovative composite photography in which interior lifestyle shots were visually fused with images of the green environment surrounding the development.

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